What is SEO in Digital Marketing?
SEO or Search Engine Optimization is a process by which any website or blog is optimized in such a way that that website can rank on the search engine. Here search engines mean Google. And here SEO, often abbreviated as S&O, are algorithms for using keywords to find articles/articles of interest with relevant information about them (such as best sellers). In other words, SEO's are looking for pages to promote; instead of just "Hey look this site has keywords.
How SEO Work?
Here the search engine Google and other search engines try to provide the most correct and accurate information to their users. For this, it searches websites related to that information and provides a ranking on the basis of quality and credibility through its algorithm.
It is our endeavor through SEO Techniques that we can improve the quality and credibility of our website.
Why SEO Matter?
You must know that millions of blogs or websites are published on the Internet every day, but only a few of those posts can rank at the top on search engines. This is because the algorithm of search engines like Google checks many things before ranking and only then decides which post will rank on which keyword and in which position it will appear.
It is always the endeavor of Google that it should always show quality content on the first page, for this many ranking factors i.e. rules have been set. Through Search Engine Optimization, we can follow these rules.
What is Technical SEO?
Your website is good-looking, and you have put good content but still, you may need to optimize your site. In Technical SEO, we work on the backend of the site and try to improve the user experience (UX), Like- Page Speed, Robotos.txt file, Responsive Website.
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